Which Business Concentration Should I Choose?

A degree in business continues to rank as the most popular degree in the United States by a wide margin. However, for many students choosing to become a business major is only the first step. The next involves choosing a business concentration.

For those who know the business field of their intended career, choosing a specific concentration helps focus their learning objectives to that end.  All students receive a solid foundation in the skills needed to excel in business. Adding a concentration develops expertise specific to their field of interest.

Recognizing this, Touro University Worldwide offers seven concentrations in its Bachelor of Science in Business Administration and Management (BSBA) degree program. These concentrations include accounting,
criminal justice, entrepreneurship, human resource management, marketing, project management, and homeland security

The Core Courses for Business Majors

All business majors start their academic journey by learning the core skills they will need to build a lucrative and rewarding career in business. This includes an understanding of essential management concepts and techniques and how to apply them in real-world situations. Business majors also learn how to organize, motivate and lead individuals.

For example, the BSBA curriculum at TUW includes courses in:

  • Business writing
  • Management theory
  • Management ethics
  • IT application in business management
  • International management
  • Business law
  • Business statistics
  • Organizational behavior
  • Managing and leading organizations

These and other core courses provide the foundation upon which business students can build a prosperous career, whether they plan to work in private business, government, or a nonprofit agency.

Students Have Many Business Concentration Options

The seven business concentrations offered by TUW provide students an education in very different specialties. The seven concentrations are as follows. Each concentration requires students to earn 12 credits.

  • Accounting. Students learn the finance and accounting skills they need to find jobs in accounting information systems, cash management and accounting, and financial reporting and analysis.
  • Criminal Justice. Students combine problem-solving legal skills with forensic psychology and a strong theoretical foundation in the criminal justice system.
  • Entrepreneurship. Students learn to use business skills in launching and leading their own business enterprise.
  • Human resource management. Students learn best practices for managing the most important part of a successful business – talented and motivated employees.
  • Marketing. Students learn problem-solving marketing skills, including building successful marketing campaigns, understanding consumer behavior, and identifying and attracting new customers.
  • Project management. Businesses increasingly use project teams to achieve strategic goals. This concentration offers education in how to develop, lead and complete projects. Project management skills are a strong asset for any organization.
  • Homeland security. This highly specialized area prepares graduates for jobs in risk assessment and management, preparedness planning, domestic management, and emergency operation plans.

Tips For Choosing a Business Concentration

Having a process in place can make choosing a business concentration much easier and leads to a better outcome – a career you will enjoy. While the final decision is a personal one, these tips can provide a framework to get there.

Consider Your Interests

Knowing what you want is the biggest factor in choosing a concentration. This can prove difficult if you have a wide range of interests. It’s important to explore each concentration and decide which one offers the challenges, rewards, and day-to-day work that interests you.

Consider Your Career Path

Each concentration is designed to provide students the knowledge they need to attain their career goals in a specific field. For those already working in business, such as marketing or accounting, the concentration choice is easier. For those who aspire to an area where they don’t currently work, pick the concentration most likely to get you where you want to go.

Research the Required Concentration Courses

Even if your interests and career goals seem to align with a certain concentration, make sure to look at the curriculum. You want to know that the courses offered will meet your needs for your chosen field.

Consult a TUW Advisor

One of the many student services offered to online students at TUW is course advisors who support students in all facets of their education. That includes offering advice on what business concentration to pursue.

The Double Concentration Option

If two concentrations appeal to a student, they can choose to do both and earn a double concentration. Much like adding a minor to your resume, having a double concentration can lead to more attention from employers who want to hire professionals with as many business skills as possible.

Choosing the right business concentration is a personal choice that ranks among the most important decisions students make in their academic journey. By taking the time to consider all the options, students have a better chance of making a choice that opens the door to a career they will enjoy.

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