Bachelor of Business Administration
Bachelor of Business Administration Curriculum (BSBA)
In order to complete the degree in Bachelor of Science in Business Administration and Management the student has to complete a total of 120 credits.Please follow the below order of the curriculum. Students in the undergraduate degree must complete or transfer to TUW the GE requirements.
I. General Education (45 credits)
II. Core Requirements (39 credits, includes one 3 credit Capstone)
III. Electives (24 credits)
IV. Concentration (12 credits)
Click on the course title to view the course description.
Core Requirements (39 Semester Credits)
Course Description
This course will examine the importance of business writing within communications networks of business and non-profit organizations (formal and informal), and special topics such as technology assisted communications, letters, memorandums, reports and etiquette associated with email business communications (netiquette). Students will learn skills that are applicable to the 21st century business and managerial environment.
Credits
3
Course Description
This course explores the field of management in theory and practice. The course also addresses the role of managers in the world of rapid change, increased competitive forces, and increased expectations for the successful performance of employees and organizations. The focus is on some of the ways and means of achieving desired goals. The student will leave this course with a solid background in the nature and work of management and managers. The focus of the course is applications of concepts to current workplace issues.
Credits
3
Course Description
Management Ethics course examines various concepts of legal, moral, and ethical behaviors as they apply to making business decisions. Differing behavioral standards and expectations are explored, particularly with regard to multinational businesses.
Credits
3
Course Description
The course grounds students in the use of empirical data to guide decision-making and forecasting. Various “IT” platforms are surveyed for their application to specific business processes. Students learn the basics of modern business tools such as spreadsheet organization and the use of “dashboards.”
Credits
3
Course Description
Business Statistics covers basic statistical tools such as means, medians, and modes, as well as types of distribution, including normal and skewed. Students learn how to recognize statistical biases and understand various measurements of accuracy and reliability in data.
Credits
3
Course Description
This course will introduce the student to basic marketing concepts and the role of marketing in the organization and in society. Specific topics such as market segmentation, product development, promotion, distribution, and pricing will be considered. Students will also be introduced to important marketing issues including: marketing research, international/global marketing, how technology is impacting marketing and the need to address cultural diversity, and ethics in marketing practices.
Credits
3
Course Description
In this course, students will gain an awareness and knowledge of contemporary issues and approaches to organizational change and development including the systems perspective to human and organizational behavior. The study of organizational behavior brings together many concepts and methods from the behavioral and social sciences, such as psychology, sociology, political science, and anthropology. This course will orient students to the study of behavior in work settings using concepts and methods from these various social science disciplines. Students will learn the systems approach to human and organizational behavior as it relates to individual and group dynamics, motivation, leadership, organizational structure, labor-management behavior, as well as organizational change and development.
Credits
3
Course Description
This course will provide students with an overview of the principles of financial and capital markets and with the financial operations of a business firm. It will also cover the practical development and use of budgets within a business. Students will examine what budgets are, how they work and how to analyze budget elements and results as well as budget analysis, development, formulation, and execution.
Credits
3
Course Description
The course provides International Management theories and a survey of empirical research. Study of trade and investment issues facing firms doing business across national boundaries. A focus on the development of theoretical and conceptual models prepares the way for more in-depth investigation of international business issues.
Credits
3
Course Description
Focuses on corporate and divisional policy formulation and implementation. The knowledge and techniques learned in earlier courses will be applied in an integrated fashion to the process of strategic decision making and organizational change. Among the topics considered in the course will be the relationships of organizations to their environments, the hierarchy of organizational objectives, structured as well as informal approaches to strategic planning, the integration of business functions, organizational structure, and policy implementation and evaluation. A significant aspect of the course is devoted to assessing the competitive dynamics of firms.
Credits
3
Course Description
In order to survive, business must meet the legal and ethical standards imposed by a changing society. Business enterprise is not an island and business decision-making must be undertaken in light of current legal and ethical demands. Such demands may take the form of globalization of the business enterprise, reactions to hostile takeovers, concerns with market concentration and efficiency, changes in legal philosophy and corporate ethics, and developments in international law and administrative regulation. By examining the philosophical, legal, social, historical, and political/economic regulatory environments, this course places business decision making in the legal and ethical perspective so critical in today’s markets.
Credits
3
Course Description
This course focuses on management skills for the 21st century. Emphasis is on the difference between managing and leading, leadership styles, and motivational techniques in the organization. Topics include diversity in the workplace, organizational culture, organizational change, and effective communication.
Credits
3
Course Description
This capstone course provides students with the opportunity to integrate and apply learning from their BSBA Program. Students will also assess the impact of their learning experiences in the entire program of BSBA at TUW. Students will reflect on and evaluate their personal and professional growth, the benefits of lifelong learning, and the impact of these elements on their future.
Credits
3
Elective Requirements (24 Semester Credits)
Course Description
This course examines how managers use large amounts of data to make informed decisions and solve problems in the business environment. Students will develop skills in using the computer to examine, prepare, and report data. Applied skills will lend to the practices of gathering, organizing, and analyzing data for forecasting and/or business decisions, which will be communicated in written reports and/or group discussions.
Credits
3
Course Description
This is an introductory course that develops understanding of training and development from both the individual and organizational perspectives. Students will receive theory and practical knowledge regarding individual and employee training and development in the business environment. Group collaboration and participation will enable students to better understand the value of person-job fit theory, which leads to both the individual and organization learning and effectiveness.
Credits
3
Course Description
This course extends beyond buyer-supplier relationships and covers major topics in supply chain management such as supply chain, inventory, contracts, vendor management, third party logistical functions, and global supply chain issues. It emphasizes the manager’s role throughout the entire flow of the supply chain, including information technology use and effect.
Credits
3
Course Description
This course introduces students to best practices in project management, including guest speakers who are leaders in the field. Topics include definitions of project management and the environment, writing proposals, project deliverables, work breakdown structure (WBS), emergency procedures, risk management, and development of budgets for projects. Group collaboration is emphasized to assist in understanding the effects of team/group dynamics in project management.
Credits
3
Course Description
This course introduces quality management principles used by management to lead organizations toward improved performance. Topics include quality assurance, internal and external effects, continuous process improvements, and maintenance of quality standards. Through assignments and group discussions, the focus extends beyond product/service quality to emphasizing the processes and means to achieve the quality.
Credits
3
Course Description
This course focuses on natural, technological, man-made and public health disasters. Group participation and class discussion will emphasize disasters that have occurred globally and the role of emergency management at all levels. Guest presenters who are experts in emergency and disaster management contribute to exploring this ever relevant topic.
Credits
3
Course Description
This course is designed to gain an invaluable understanding of the core concepts crucial to nonprofit leadership. This insight will enable you to develop customized strategies as well as effective implementation plans to enhance and expand your organization’s visibility and viability. Students come away able to evaluate their nonprofit’s current structure and to map out new opportunities to become more self-sustaining and more effective advocates for their mission and vision. Special interest is placed on the evolving role of nonprofits in society with in-depth discussion on the increasing reliance on nonprofits to provide critical social services and the inter-sectoral approach between public, private, and nonprofit organizations to address social and policy issues.
Credits
3
Course Description
This course aims explores the day-to-day operations managers face in hospitals and medical facilities in the healthcare industry. Students will examine challenges and opportunities facing healthcare managers and techniques to remain efficient in a variety of settings, which include primary care, private, hospice, etc. Emphasis is also placed on technological tools and how they assist in improving managerial decision making in the healthcare industry.
Credits
3
Course Description
In this course, students examine the services sector relationship with customers from the initial first encounter to long lived loyalty that provides a competitive advantage in a specific industry. Emphasis is on an integrative perspective that leads to customer satisfaction, which synthesizes perspectives of company operations, service managers, information technology, and other people in an organization with direct or indirect contact with customers.
Credits
3
Accounting Concentration (12 Semester Credits)
Course Description
The course is designed to provide an understanding of financial accounting fundamentals for prospective users of corporate financial information, such as investors, creditors, employees, and other stakeholders (e.g., suppliers, customers). The course focuses on understanding how economic events such as operating activities, corporate investments, and financing transactions are recorded in the three main financial statements (i.e., the income statement, balance sheet, and statement of cash flows). Students will develop the technical skills needed to analyze financial statements and disclosures for use in financial analysis. Students will also learn how accounting standards and managerial incentives affect the financial reporting process.
Credits
3
Course Description
In this intermediate course, students build on the foundations established in an introductory accounting course. Students undertake an in-depth analysis of the asset side of the balance sheet. Key elements of this course are understanding the treatment in accordance with Generally Accepted Accounting Principles (GAAP) and International Finance Reporting Standards (IFRS) of cash, temporary investments, receivables, inventories, long-term investments, and capital assets. Also discussed are the accounting concepts underlying GAAP, with particular emphasis on the revenue recognition principle, as well as an introduction to some of the accounting issues underlying the form and content of the primary financial statements: the income statement, the statement of retained earnings, and the balance sheet.
Credits
3
Course Description
This course is an introduction to accounting information systems and their roles in business environments. Systems covered include the characteristics of different types of information systems, the typical design elements of an accounting information system, the security control, manual accounting, computerized accounting, and Internet electronic commerce application.
Credits
3
Course Description
In this course students explore management skills and concepts related to cash management systems to create, forecast and manage cash. Emphasis is placed on topics such as debt, equity, risk management and foreign exchange and interest rates.
Credits
3
Entrepreneurship Concentration (12 Semester Credits)
Course Description
In this course, students acquire a basic understanding of how to plan and start a new business, as well as improve an existing business. Students participate in discussions and utilize a case based approach to develop a business plan, market a product or service, and implement strategies to finance, control and staff a small business. Relevance is added to the course through multimedia of small business owners/entrepreneurs for existing small business owners and/or those with aspirations to become small business owners/entrepreneurs.
Credits
3
Course Description
This course assesses the feasibility of a new business idea by applying a solid business analysis framework. Students will explore the factors that influence entrepreneur’s opportunity to be successful and obtain long-term growth. Analyses include strengths and skills of new business idea, personal, professional and financial goals, business environments, and competitive analysis.
Credits
3
Course Description
This course examines the process, experience, and requirements for creating a new business as well as the impact of electronic media, such as the Internet, on new ventures.
Credits
3
Course Description
This course is designed to cover the basic topics in sales and marketing management. Emphasis is on the total marketing process which includes the institution involved, customer loyalty and relationship management, pricing, distribution, marketing communications, advertising, and the effects of technology on the sales function as well as how to manage sales people.
Credits
3
Human Resource Management Concentration (12 Semester Credits)
Course Description
This course explores training and development within Human Resources Management. Key topics include orientation for training and development, factors influencing training and development, and training and development methods and associated delivery systems. Students will implement strategies to train and develop managers, interpret ethical dilemmas, and survey training and development for global human resources management.
Credits
3
Course Description
In this course students explore management’s role and processes in performance and appraisal to generate positive enhancement to employee performance. Key topics include appraisal methods, human resources role in employee and appraisal management, and address techniques for interviewing employees in the performance and appraisal process.
Credits
3
Course Description
This class covers how an HR professional develops, implements and evaluates sourcing, recruitment, hiring, orientation, succession planning, retention and organizational exit programs necessary to ensure the workforce’s ability to achieve the organization’s goals and objectives.
Credits
3
Course Description
Survey of the basic laws governing the employee/employer relationship. Covers Equal Employment Opportunity laws and regulations, including the Americans with Disabilities Act, federal and state wage and hour regulations, family leave, Affirmative Action, and the various regulatory processes. Also includes current information regarding employment at will and wrongful termination. Learning will be aided by discussion of various cases and actual situations in the work environment.
Credits
3
Marketing Concentration (12 Semester Credits)
Course Description
This course is an in-depth examination of the conceptual and theoretical foundations of consumer behavior and its relation to industrial process. Customer relationship management techniques, customer identification, customer data analysis, and other related topics will be studied.
Credits
3
Course Description
This course is designed to cover the basic topics in sales and marketing management. Emphasis is on the total marketing process which includes the institution involved, customer loyalty and relationship management, pricing, distribution, marketing communications, advertising, and the effects of technology on the sales function as well as how to manage sales people.
Credits
3
Course Description
The purpose of this course is to provide students a comprehensive overview of managing advertising in today’s global market. Topics and concepts include media selection, types of advertising, personal selling, sales promotion, public relations, demand creation, and advertising campaign strategies.
Credits
3
Course Description
This course examines the details of interactive technologies used for Internet marketing. Special emphasis on e-Business strategies, online consumer behavior, the website and blog design and creation, selection of the correct domain name, and marketing mix.
Credits
3
Homeland Security Emergency Disaster Management Concentration (12 Semester Credits)
Course Description
Examines the multi-faceted issues of Disasters, Emergency and Homeland security. Risk Assessment and Preparedness Planning will be discussed.
Credits
3
Course Description
This course introduces the concepts of emergency planning and preparation to avoid or at least minimize the impact of disasters. It builds the knowledge base and analytical skills of students’ to address emergency management issues across all levels of government. Citizen preparedness, as well as the problems in obtaining that preparedness, receives specific attention.
Credits
3
Course Description
This course begins with the U.S. national framework, principles and the presidential directives to manage domestic emergency. The course covers concepts and operational procedures and authorities involved in responding to major disasters. It addresses federal, state, and local roles, responsibilities and functions in major disaster recovery work, with emphasis on government coordination and the solution of problems that frequently arise in recovery operations. An overview to developing Incident Command System [ICS] and Emergency Operating Center [EOC] interface for communities is presented.
Credits
3
Course Description
This course examines the history and types of terrorism, various terrorist groups, and issues of terrorism as they relate to the planners and responders at the local level. Concepts of planning for a terrorist incident are presented with an emphasis on the integration of emergency operation plans.
Credits
3
Project Management Concentration (12 Semester Credits)
Course Description
This course introduces students to the basic fundamentals of project management, which includes project qualification, project development, project execution, and project closure. Within this course students will review the end to end process from organizational idea to project completion. Additionally, students will examine the significance of team development and the impact to project success.
Credits
3
Course Description
This course builds upon the learning’s from MGT 371 and further examines project management through specifically looking at the professional applications. Within this class students will investigate case studies across various industries and explore achievements and failures within the execution of project management. Furthermore, students will investigate common problems that occur frequently across multiple industries and the organizational decisions used to determine if using a project management model is necessary.
Credits
3
Course Description
This course uses the knowledge from MGT 371 and MGT 373 and takes an in depth look into project planning and project leadership. Students will learn how to develop and implement a project plan using numerous ‘best practices’. Additionally, students will examine the power dynamics associated to managing a team and effective leadership styles and strategies for successfully leading a team.
Credits
3
Course Description
This course utilizes and expands upon the knowledge obtained from the previous three Project Management classes; specifically, taking a further look into Project Management strategy in regards to development, measurement, and execution of ‘best practices’ that allow for transitional success across all industries. Students will review current industry problems and learn how to build and implement a Project Strategy that meets and exceeds industry standards.
Credits
3
Criminal Justice Concentration (12 Semester Credits)
Course Description
This course introduces students to the concepts and system of criminal justice. The course explores the historical development from current to future trends of criminal justice covering internal and external functional structures, sources, philosophies, and role of law in society. The course examines the definition of law, the enforcement of law, strategies of policing, prosecution, adjudication, sentencing and corrections while exploring the differences among civil, criminal and social justice.
Credits
3
Course Description
The course examines the criminal justice procedures and processes and its constitutional foundation which include but not limited to arrest, search and seizure, identification, the rights of the accused, prosecution, adjudication, measurement of crime, criminal law, and sentencing of offenders. The course also explores the ethical issues associated with the criminal justice system.
Credits
3
Course Description
This course examines the interaction of psychology and the legal system regarding the techniques for criminal investigation, criminal profiling, eyewitness testimony, police interrogation, lie detection, jury selection and issues associated with competency to stand trial and offender rehabilitation.
Credits
3
Course Description
This course explores the nature of justice in philosophical, historical, and legal terms regarding racial justice, political representation, economic justice, gender and justice, the rights of cultural minorities, and crime and punishment. The course further explores major formulations of the relationship between law and culture in the sociological literature. The course examines the global sociological perspective on the development and consequences of laws and the courts in criminal justice.
Credits
3
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